Capture the Conversation is a collection of blog posts and podcasts from the minds of Room 214 - a social media agency. This blog seeks to inform and educate you about Social Media, Search Visibility, and Word-Of-Mouth Marketing (WOM).

The Conversation

Why Instagram is Perfect for Brands

16 Jan 2012

Instagram is now the world’s largest mobile social network. When you look at it’s astounding growth numbers it’s hard to deny that brands should think about a presence in the community.

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Get Facebook Parent-Child Features

06 Jan 2012

If you work for a company that has dozens or even hundreds of locations, it’s been a nightmare to figure out how to best use Facebook places to your advantage. Sure you want to try some check-in deals, but you have no idea how to claim/admin/manage all of the individual locations.

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How Tablets Will Change Social Networking

20 Dec 2011

Despite their relatively short time in the marketplace, tablets are gaining in popularity and gearing up to become major competitors to e-readers, netbooks and even laptops.

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Mixology: Business Intelligence and The Marketing Mix

19 Dec 2011

It’s that time of year again, where most organizations are finalizing their business objectives and marketing strategies for the upcoming year. Given the uptick in consumption of digital media and mobile communications, it’s no surprise that an increasing number of companies are crafting budgets that funnel resources towards digital communications and away from traditional mass media buys.

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